Start now
Start now
For retail floor managers
Chief learns your store, your team, and your boss — so your days run smoother and your work finally gets seen.
No app needed, works straight in your WhatsApp · Cancel anytime
Speaks your language — 🇺🇸 English 🇸🇪 Svenska 🇩🇰 Dansk 🇳🇴 Norsk 🇫🇮 Suomi 🇩🇪 Deutsch 🇪🇸 Español
How it works
No setup, no forms, no interview. Start talking — Chief asks one smart question at a time, in the flow of normal chat, and remembers every answer for good.
Every morning, a check-in: what matters today, what did yesterday teach you. Answer by voice-note from the till, the stockroom, the train — messy is fine, Chief remembers what counts.
KPIs, narrative, risks, asks — built from what you've told Chief all week, formatted the way your DM reads. You review it, you send it, you take the credit.
What it does
The Friday report. The tricky Google review. The caption for the window post, the clean handover, the HQ memo turned into to-dos, the words for a hard 1:1. If you can say it, Chief can take it — in your store's voice, formatted the way your boss reads.
Any of it, from a voice note, in the time it takes to lock up.
Why €20 a month
Less than one shift's coffee run · Cancel any time
The reports, replies, and posts that eat your nights — done in the time it takes to lock up. Weekends stay weekends.
Sharper writing. Faster responses. The work that builds your reputation, shipped on time, every week, in your voice.
Plans
Everything included in both · No feature gates · No seat math
Your first 24h with Chief is free. No card, no signup — just say hi.
Scan with your phone — the chat opens in WhatsApp. Or open WhatsApp Web.
WhatsApp +1 757 697 7031 · Keep going after your first 24h for €20/month.
One price, everything included. It simply knows more about your store every week.
Thanks — we'll be in touch, usually within a day.
HQ sees the reporting layer, never the conversations. That boundary is what makes the reports honest.
Questions
No. Your Chief is yours — your chats, your voice notes, and everything Chief remembers stay private to you. Your boss only ever sees what you choose to send, like the weekly report you approve and forward yourself. Even the HQ plan never includes access to managers' conversations; that boundary is built into the product, not a setting someone can flip.
Chief says hej in your WhatsApp within a minute — the phone number you leave at checkout is how it finds you. Say hej back and start talking. There's nothing to install, no account to configure. Chief learns your store as you chat, and your first weekly report ships this Friday.
English, Svenska, Dansk, Norsk, Suomi, Deutsch, Español — and more. Chief simply follows your lead. It also works across languages: chat in Swedish, get the report in English if that's what HQ reads.
Because you already live there. No new app to download, no login to forget, no dashboard to check. Chief works from the till, the stockroom, and the train home — and voice notes mean you don't even have to type. The best tool is the one that's already open.
Yes — manage or cancel anytime on your subscription page: enter the email you paid with and Stripe sends you a sign-in link. No questions, no lock-in. Your data is yours: if you want it gone, we erase everything on request, permanently, in line with GDPR. If you come back later, Chief picks up right where you left off.
Get started
No waitlist, no demo call. Subscribe, connect WhatsApp, and Chief says hej first — then learns your store with every message. This Friday's report ships on time.
€20 a month through Stripe. Cancel anytime, no questions asked.
One field at checkout — it's how Chief finds you.
A welcome message lands in your WhatsApp. Say hej back and Chief gets to work — learning your store, your team, and your boss's taste as you chat.
Onboarded personally, one manager at a time. Questions first? hello@thestoremanagerapp.com